Connecting People to Applications | W3i

Archive for February, 2009

Spark Consumer Engagement with VibeFire

Friday, February 20th, 2009

Whether you’re an e-commerce site or an online coupon provider, your consumers want to be engaged with deals and specials the moment they occur.  The spark that initiates consumer engagement can come from various sources: a display ad, a text ad, or even an email.  The problem with these is that they are passive and often overlooked – they don’t inspire a strong sense of urgency or action.  In other words, their spark doesn’t often lead to a fire. 

So imagine engaging a consumer the moment you launch a special on shipping, the moment a brand new gadget arrives, or the moment the price drops from $50 to $40 on a product that a consumer has been drooling over.  VibeFire can reach your consumers and ignite a spark with more power than passive advertising.  By delivering a post from a feed you control, VibeFire displays your message on the user’s desktop. This message links directly back to your site where immediate action can be taken.

As display ad revenues take a dive in 2009, stronger connections to your consumers are needed to sustain your revenue flow.  W3i’s VibeFire is your answer to extending your reach beyond the web browser and into the forefront of your consumers’ minds – on the desktop.  Contact W3i today to learn how VibeFire can help you maximize consumer engagement and spark immediate action.

Eric Montag, Product Manager, W3i Holdings, LLC
Eric uses his experience in graphic design, mobile, and internet marketing to lead the charge in product research, planning, and execution, from both a consumer and business standpoint.

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