Minneapolis, Minnesota, November 30, 2011–W3i® (www.W3i.com), a leader in monetization and user acquisition services for mobile apps, announced today the launch of the $10 Million AppX Game Developer Marketing Fund.  The goal of the marketing fund is to accelerate user growth for up-and- coming mobile social game developers by aiding in their user acquisition financing.

W3i's AppX - Resources to Accelerate Game Profitability

iOS™ and Android™ game developers’ goal is to drive user acquisition of mobile games accelerating the growth of active users.

This fund reinforces W3i’s commitment to iOS and Android game developers to help them compete with AAA competitors thus accelerating their path to profitability.

W3i is known for its extensive experience in partnering with mobile and desktop app developers to grow their app  businesses.  All developers who qualify for the AppX Game Developer Marketing Fund receive adept production support, actionable insight to optimize their game business and profitable user acquisition with funding to speed up growth.  The AppX suite of services is provided without charge and with no, long-term revenue share.
Using AppX does not require the developer to give up their IP rights allowing them to focus on actual game design and development.

“W3i has proven to be a valued partner in marketing our game, My Pet Zombie. Not only did we quickly become  profitable with our app, W3i helped increase the lifetime value of our users by three times. We would highly recommend using W3i to market your mobile game,” comments Brian Robbins, Founder of Riptide Games.

“We continue to develop tools that add value for mobile game developer partners,” said Andy Johnson, CEO. “Our road map continues to focus on improving monetization and user acquisition tools to optimize ROI using a decade of experience doing the same for our desktop app partners.  The rollout continues with AppX.”  For more information contact W3i AppX.

About W3i: W3i is a leader in monetization and user acquisition services for mobile and desktop apps.  Utilize an experienced team of app-savvy marketers with deep technical know-how and many years of industry experience to grow your app business. We are ready to collaborate with app developers to execute programs that quickly deliver revenue and quality users. To learn more, visit www.W3i.com with offices in San Francisco, Minneapolis and Sartell, MN. 

Press Contact:

Deborah Manthei

Director of Marketing Communications

320-257-7571 (office)

deborah.manthei@W3i.com

The names of companies and products mentioned herein are trademarks of their respective owners.

November 23, 2011 Sartell, MN – W3i, a local Internet marketer, teamed up with CentraCare in their Caring for Generations Campaign to expand advanced health care in Central Minnesota for families, friends and neighbors and generations to come.

W3i is proud to be a member of the St. Cloud community and as a team, wanted to give back to this esteemed cause.  During the month of October employees held several fund-raising events including a bake sale, raffles, and Bingo raising $7,500, of which $5,000 of that amount was doubled by W3i and then matched by Marco.

W3i is having a tremendous year, and our team wanted to give back by supporting the efforts of Centracare in providing outstanding health care to central Minnesota.  The management team and I are proud of our employees for their generosity in supporting this important campaign.” comments Andy Johnson, CEO of W3i.

Minneapolis, Minn. October 21, 2011 – AppAllStar, a daily free app promotion site marketed by W3i, announces Championship Week, October 23^rd to October 30^th, to celebrate one million downloads of its AppAllStar iOS app.  Championship Week will feature seven of the top ranking paid apps from companies such as SEGA® Corporation and SkyVu offered for free for just 24 hours.  These popular apps are seldom offered to the public at no charge.

AppAllStar Champion Week Feature Free BattleBears1

AppAllStar launched its iPhone app in March, 2011, and in less than six months has grown to more than one million users.  AppAllStar provides consumers a one stop shop for quality game apps daily.  AppAllStar solves the problem of wasting time discovering and paying for cool games. By installing the AppAllStar app you can review and install a new app each and every day.  Aside from quality tested content, AppAllStar provides a frictionless user experience allowing users to install a new game and then get on with their day.

“We are excited about the lineup. Our partners really ‘stepped up to the plate’ allowing AppAllStar to
feature some of their best iOS games. This may be the only time these games are offered for free so we are recommending consumers install AppAllStar to so they can review the line-up from day one.”  comments Joram Manka, AppAllStar Product Manager.

About AppAllStar:  AppAllStar is a product of W3i Mobile Solutions, LLC.  W3i develops and promotes quality, useful free apps across an extensive app network offering advertisers user acquisition for iOS™,
Android™, and Windows™ apps and developers revenue models to grow their app businesses.    Get the latest from AppAllStar on Facebook and Twitter @AppAllStar. To learn more, visit www.W3i.com.

The names of the companies and products mentioned herein are trademarks of their respective owners.

Press Contact:

Deborah Manthei

Director Marketing Communications

Office:  320.257.7571

Mobile:  320.310.7714

Deborah dot Manthei at W3i.com

Minneapolis, Minn. July 7, 2011- W3i, a leading network for app distribution and monetization, announces the launch of a new platform that provides new revenue streams and distribution methods for app developers. The W3i Mobile App Ad Network (MAAP) is now accepting beta partners.

Responding to developers seeking new revenue streams and methods of acquiring users, the W3i MAAP merges the traditional model of display advertising with the high conversion power of daily app deals.

In market testing, W3i found that consumers presented with a daily app offer converted at a much higher rate than just a mobile display ad.

“Our goal at W3i is to provide app developers diversity in their options for getting their apps discovered,” says Andy Johnson, CEO, W3i. “We’re committed to constantly evolving our network and are excited to unveil this next step in the growing mobile economy.”

With W3i MAAP, users receive a limited-time-only deal; a free app. W3i’s MAAP provides a variety of delivery options for publishers and advertisers including banners and notifications tied to action as well as control of messaging and layout.  The first W3i MAAP feed available for app developers focuses on delivering a “free game of the day” promotion where a new free game is featured every 24 hours.

Developers of multiple, top 25 ranked iOS games have already joined the W3i MAAP beta program. Developers interested in the W3i MAAP beta can apply to join the program by visiting http://www.w3i.com/maapbeta/

Despite recent challenges developers faced in distributing apps on the iOS platform, W3i’s MAAP carries the W3i tradition of intelligently connecting people to apps by providing developers with access to quality users and the insight necessary to grow their app businesses.

About W3i: W3i increases revenue, distribution, and engagement for consumer applications. W3i’s solutions use InstallIQ technology for recommending PC and mobile applications that users value.  InstallIQ was optimized on more than 600 million app installs to date in a network that drives 6 installs per second. W3i is an experienced team of app-savvy marketers with deep technical know-how and many years of industry experience. To learn more, visit www.W3i.com.

Press Contact:

Ryan Ruud

PR Manager

Office: 320-257-7618 Mobile: 612-799-0803

ryan.ruud@W3i.com

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Minneapolis, Minn. May 24, 2011- FlipToast, the original desktop application that instantly serves up your Facebook experience and gives users the freedom to do other things has passed more than 150,000 active users.

Staying connected to your social network while surfing the web or doing other activities on your computer use to mean maintaining a browser tab with your Facebook account logged in. FlipToast makes it even easier to connect with your network providing an alternative to the browser based connectivity.

The free to download desktop app has received high praise from bloggers and enthusiasts the world over.  With more than 150,000 active users, FlipToast  says THANKS! to those early adopters.

“We’ve been so overwhelmed at the astounding support of our early users,” says Shivani Khanna, W3i Manager of Software Development and FlipToast creator. “We wanted to come up with a great way to say thanks to our fans and encourage new users to try our app and become a part of the FlipToast community.”

FlipToast will be giving away iPad2s over the next five weeks to lucky FlipToast users as a way of saying “thanks!”

Full rules for entry can be found at http://www.fliptoast.com/staticpages/fliptoast/sweepstakes/rules.aspx

About W3i: W3i increases revenue, distribution, and engagement for consumer applications. W3i’s solutions use InstallIQ technology for recommending PC and mobile applications that users value.  InstallIQ was optimized on more than 560 million app installs to date in a network that drives 6 installs per second. W3i is an experienced team of app-savvy marketers with deep technical know-how and many years of industry experience. To learn more, visit www.W3i.com.

Press Contact:

Ryan Ruud

PR Manager

Office: 320-257-7618

Mobile: 612-799-0803

ryan.ruud@W3i.com

St. Cloud, Minn. April 25, 2011- When W3i, a leading distribution and monetization network for app developers needed to kick start marketing for its latest product, FlipToast, they didn’t turn to a high-rise agency in downtown Minneapolis. The company, known for its innovative thinking reached out to St. Cloud State University.

Fliptoast is an application that instantly serves up the Facebook experience giving users the freedom to do other things on their computer without having to be on their Facebook page.

“We knew we needed to understand the demographic that made Facebook huge, college students. With St. Cloud State’s tradition of outstanding marketing, public relations and business programs it was a no-brainer that we reach out to the University,” says Shivani Khanna, Manager of Software Development at W3i and FlipToast creator.

W3i partnered with the St. Cloud State University chapter of the American Marketing Association, to brainstorm ways to increase awareness among college students. Additionally, AMA collaborated with W3i to gather feedback on the user experience.

“Working with W3i gave our members valuable, hands on experience to sharpen their marketing skills and provide professional development,” says Chad Erickson, President of St. Cloud State AMA.

W3i, which has a strong tie to St. Cloud State, collaborates frequently with the university. W3i founders, Ryan Weber and Robert Weber are both St. Cloud State alumni, and W3i actively recruits on campus.

“W3i is lucky to have three major universities in our community. It enables us to regularly collaborate with students and faculty,” says Melissa Kron, Manager of Human Resources. “Opportunities like the AMA/W3i partnership provide students hands on learning while bringing fresh ideas, perspectives and energy into our office.”

Press Contact:

Ryan Ruud

Marketing Communications

Office: 320-257-7618

Mobile: 612-799-0803

ryan.ruud@W3i.com

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Recharge Studios’ New Diner Rush Offers New Social Gaming Features For Mobile Gamers

Minneapolis, MN. April 13^th, 2011. – Recharge Studios’ latest game, Diner Rush, allows gamers to rule the restaurant world and build their dining empire. Diner Rush lets gamers compete against friends and race to become the mayor of each other’s restaurants.

The latest social mobile title from the investment fund utilizes Facebook’s single sign on. The game allows gamers to check into their friends virtual restaurants in exchange for experience points (XP) as they race to achieve the title of “mayor.”

Additionally, Diner Rush provides gamers: international food, profile customization, dozens of characters and hundreds of upgradeable items for countless hours of entertainment.

The game is coming soon to the Apple App Store ℠, free for iPhone, iPod Touch and iPad.

About Recharge Studios: Recharge Studios collaborates with indie developers, IP owners and publishers to bring great social games to life on iOS. As an investment fund, capitalized by W3i, Recharge Studios assists its partners in developing and marketing their games while giving partners full ownership of the IP.

Press Contact:

Ryan Ruud

Marketing Communications

Office: 320-257-7618

Mobile: 612-799-0803

ryan.ruud@W3i.com

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“Pitched as an indicator of its future success, social gaming specialist Recharge Studios – part of the W3i distribution and monetisation network - has revealed it has invested in a total of 12 iOS titles.

The firm, which was set up by W3i at the end of 2010, looks to give developers a foothold in the iPhone social market.

Its first three months has resulted in two of the titles it’s backed – Dolphin Play and Daybreak Heroes – ranking within the top 25 titles overall on the US App Store. Dolphin Play, which was Recharge’s very first release, has been downloaded more than 1 million times.”

Read more at Pocketgamer.

Minneapolis, Minn. March 31, 2011- W3i, a leading distribution and monetization network for app developers, announces a new solution to help consumers weed through the mess of app recommendation services. AppAllStar provides consumers a one stop shop for quality daily game apps.

AppAllStar features apps only after they pass a series of stress points ranking their quality.

In recent months, dozens of new services have popped up offering daily app deals to consumers. With so many apps available in the App Store®, these services have flooded consumers with lack- luster recommendations, AppAllStar solves that dilemma.

Users can join the AppAllStar league through a mobile app, website and website widgets syndicated across select app review sites.

Aside from quality tested content, AppAllStar provides a clean and focused user experience allowing users to quickly gain access to free content and get on with their day.

“The problem we saw with the services in the market currently was that they promote anything. We like to think app users have a higher expectation for quality, even from free apps,” says Melissa Johnson, AppAllStar Product Manager.

About W3i: W3i increases revenue and distribution for consumer applications. W3i’s solutions use InstallIQ technology for recommending PC and mobile applications that users value.  InstallIQ was optimized on more than 500 million app installs–including more than 120 million in 2010. W3i is an experienced team of app-savvy marketers with deep technical know-how and many years of industry experience. To learn more, visit www.W3i.com.

Press Contact:

Ryan Ruud

Marketing Communications

Office: 320-257-7618

Mobile: 612-799-0803

ryan.ruud@W3i.com

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